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NGA

We don’t just reach consumers — we turn them into people who tell your story.

You need this if…You run ads, but nobody talks about your brand.

People grow more ad-blind every day. While legacy models take hit after hit, we work to the new rhythm of marketing: creating people who introduce your brand for you. We put data and creativity at the same table and build channel-agnostic, story-first campaigns.

Who it’s for

  • New brands that need to stand out in their category
  • Companies whose performance channels have plateaued and need a story to grow
  • Anyone planning a launch, a repositioning or a new-market entry

What’s included

  • Brand and audience analysis
  • Omni-channel campaign architecture
  • Creative concept and content production
  • Influencer and community partnerships
  • Per-channel budget allocation

Deliverables

  • Campaign strategy document
  • Creative set (static + video)
  • Channel calendar
  • Performance dashboard

Platforms we use

  • Meta
  • Instagram
  • TikTok
  • YouTube
  • Threads
  • Pinterest
  • Google Gemini
  • Figma

Branded search
Growth in people searching Google for your brand by name
Reach & frequency
How many of the right people we reached, and how often
Engagement quality
Saves, shares and comments — more than likes
Contribution
Total sales/lead lift during the campaign window

  1. 01

    Week 1–2

    Discovery

    Brand, competitor and audience analysis; messaging hypotheses.

  2. 02

    Week 3–4

    Concept

    Creative idea, message architecture, channel plan and budget.

  3. 03

    Week 5–8

    Launch

    Production, go-live, influencer partnerships and first tests.

  4. 04

    Week 9–12

    Scale

    Scale winning creatives, cut the weak ones, report.

How is this different from classic digital ads?+

We focus less on single-channel clicks and more on how people talk about your brand. It is still measured with data — but the goal is to be retold, not just seen.

What budget do I need to start?+

It depends on your goals. In the first call we propose a realistic starting budget based on your sector and target segment.

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